Privacy Policy

Effective Date: 1 July 2026

This Privacy Policy describes how DevPitra ("DevPitra", "we", "us", or "our") collects, uses, and discloses your personal information when you visit our website, use our Services, book a Puja or Purohit, purchase Puja Samagri, or otherwise communicate with us (collectively, the "Services").

For the purposes of this Privacy Policy, "you" and "your" means you as a user of the Services, whether you are a devotee, customer, website visitor, or another individual whose information we have collected under this Privacy Policy.

Please read this Privacy Policy carefully. By accessing or using any of the Services, you agree to the collection, use, and disclosure of your information as described here. If you do not agree with this Privacy Policy, please do not use or access the Services.

1. Changes to This Privacy Policy

We may update this Privacy Policy from time to time, including to reflect changes to our practices or for other operational, legal, or regulatory reasons. We will post the revised Privacy Policy on the Site and update the "Effective Date" above.

2. How We Collect and Use Your Personal Information

To provide the Services, we collect personal information about you from a variety of sources, as set out below. The information that we collect and use varies depending on how you interact with us.

In addition to the specific uses set out below, we may use your information to communicate with you, provide the Services, comply with applicable legal obligations, enforce our Terms of Service, and to protect or defend the Services, our rights, and the rights of our users or others.

3. Information We Collect Directly from You

Information that you directly submit to us through our Services may include:

• Basic contact details, including your name, address, phone number, and email.
• Booking information for Puja, Purohit, and Astrology services, including preferred dates, Gotra, Rashi, and ritual-related details you choose to share.
• Order information, including billing address, shipping address, payment confirmation, email address, and phone number.
• Account information, including your username, password, and security questions.
• Shopping information, including the Puja Samagri or products you view, add to cart, or add to your wishlist.
• Customer support information, including anything you choose to share with us when contacting our support team.

Some features of the Services may require you to directly provide certain information about yourself. You may choose not to provide this information, but doing so may prevent you from using or accessing those features, such as booking a Puja or completing a purchase.

4. Information We Collect through Cookies

We also automatically collect certain information about your interaction with the Services ("Usage Data"). To do this, we may use cookies, pixels, and similar technologies ("Cookies"). Usage Data may include information about how you access and use our Site and your account, including device information, browser information, network connection details, your IP address, and other information regarding your interaction with the Services.

5. Information We Obtain from Third Parties

We may also obtain information about you from third parties, including vendors and service providers who collect information on our behalf, such as:

• Companies that support our Site and Services, including our website hosting and technology partners.
• Our payment processors, who collect payment information (such as bank account, credit or debit card, or UPI details, and billing address) to process your payment and fulfil your order or booking.
• Analytics and advertising partners, who may automatically collect certain information using pixels, web beacons, third-party libraries, and cookies when you visit our Site, open our emails, or interact with our advertisements.

Any information we obtain from third parties will be treated in accordance with this Privacy Policy. We are not responsible for the accuracy of information provided to us by third parties, or for the policies or practices of such third parties. See "Third Party Websites and Links" below.

6. How We Use Your Personal Information

• Providing Products and Services. We use your personal information to provide the Services, including to process payments, fulfil orders, arrange and confirm Puja or Purohit bookings, send notifications related to your account, bookings, purchases, returns, or exchanges, create and manage your account, arrange shipping of Puja Samagri, and enable you to post reviews.
• Marketing and Communication. We use your personal information to send updates about upcoming Pujas, festivals, offers, and promotional communications by email, SMS, or WhatsApp. You may opt out of these at any time as described below.
• Security and Fraud Prevention. We use your personal information to detect, investigate, or act on possible fraudulent, illegal, or malicious activity. If you register an account, you are responsible for keeping your login credentials confidential. If you believe your account has been compromised, please contact us immediately.
• Customer Support. We use your personal information to respond to your queries, resolve issues relating to bookings or orders, and improve our Services.

7. Cookies

Like most websites, we use Cookies on our Site to power and improve the Services, remember your preferences, run analytics, and better understand how devotees interact with the Services.

Most browsers automatically accept Cookies by default, but you can set your browser to remove or reject Cookies. Please note that blocking Cookies may negatively affect your experience and may cause certain features of the Services, such as your cart or saved bookings, to work incorrectly or become unavailable.

8. How We Disclose Personal Information

In certain circumstances, we may disclose your personal information to third parties for legitimate purposes, including:

• With vendors or service providers who perform services on our behalf, such as payment processing, courier and fulfilment partners for Puja Samagri and Prasad, customer support tools, cloud storage, and data analytics.
• With the Pandits, Purohits, or Astrologers assigned to fulfil your booking, to the extent necessary to perform the service you have requested.
• When you direct or consent to our disclosure of information to third parties, such as to ship products to you.
• With our affiliates or group companies, where relevant, to run our business.
• In connection with a business transaction such as a merger, to comply with applicable legal obligations (including responding to lawful requests from authorities), to enforce our Terms of Service, and to protect or defend the Services, our rights, and the rights of our users or others.

We do not sell your personal information to third parties for their own independent marketing purposes.

9. User Generated Content

The Services may allow you to post reviews and other user-generated content. If you submit content to any public area of the Services, this content will be public and accessible by anyone.

We do not control who will access information you choose to make public, and cannot ensure that others will respect your privacy or keep it secure. We are not responsible for the privacy or security of any information you make publicly available, or for the accuracy, use, or misuse of information you disclose to or receive from third parties.

10. Third Party Websites and Links

Our Site may contain links to websites or platforms operated by third parties. If you follow links to sites not affiliated with or controlled by us, you should review their privacy and security policies. We do not guarantee and are not responsible for the privacy or security practices of such sites, or the accuracy, completeness, or reliability of information found there. Our inclusion of such links does not, by itself, imply any endorsement of their content, owners, or operators.

11. Children's Data

The Services are not intended for use by children, and we do not knowingly collect personal information from children. If you are the parent or guardian of a child who has provided us with personal information, please contact us using the details below to request that it be deleted.

12. Security and Retention of Your Information

No security measures are perfect or impenetrable, and we cannot guarantee "perfect security." Any information you send to us may not be secure while in transit, and we recommend that you do not use unsecure channels to communicate sensitive or confidential information to us.

How long we retain your personal information depends on factors such as whether we need it to maintain your account, provide the Services, comply with legal obligations, resolve disputes, or enforce our applicable contracts and policies.

13. Your Rights and Choices

Depending on applicable law, including the Digital Personal Data Protection Act, 2023 and other applicable data protection laws, you may have some or all of the following rights in relation to your personal information. These rights are not absolute and may apply only in certain circumstances.

• Right to Access / Know. You may request access to the personal information we hold about you, including how we use and share it.
• Right to Correct. You may request that we correct inaccurate or incomplete personal information we hold about you.
• Right to Delete. You may request that we delete personal information we maintain about you, subject to any legal or contractual obligations that require us to retain it.
• Right to Withdraw Consent. Where we rely on your consent to process personal information, you may withdraw that consent at any time.
• Right to Grievance Redressal. You may raise a grievance regarding the handling of your personal information with our Grievance Officer, listed below.
• Managing Communication Preferences. We may send you promotional emails, SMS, or WhatsApp messages, and you may opt out at any time using the unsubscribe option in our communications or by contacting us. Even if you opt out of promotional messages, we may still send you non-promotional communications, such as those relating to your account, bookings, or orders.

You may exercise these rights by contacting us using the details provided below. We may need to verify your identity before responding to your request, and we will respond within the time period required under applicable law.

14. Grievance Officer

In accordance with applicable Indian law, the details of our Grievance Officer are provided below:

Grievance Officer
DevPitra
Email: grievance@devpitra.com

Response Time: Within 30 days from receipt of the complaint.

If you are not satisfied with our response, you may, depending on where you live, have the right to escalate your complaint to the relevant data protection authority.

15. International Users

DevPitra serves devotees within India as well as members of the Indian diaspora around the world. If you access our Services from outside India, please note that your personal information may be transferred to, stored, and processed in India, where our servers and service providers are located.

16. Contact Us

If you have any questions about this Privacy Policy or how we handle your personal information, please contact us:

DevPitra Support

Email: support@devpitra.com

Phone: +91 99991 59179

Support Hours: Monday – Saturday, 10:00 AM – 6:00 PM (IST)